Information of Magazine Publishers

One of the first magazine publishers I researched was Immediate Media Company Limited (known as Immediate Media Co). They were formed on 1^st November 2011 and are owned by Exponent Private Equity. It publishes various magazines such as Origin Publishing, Magicalia and BBC Magazine. They publish over 50 magazine titles and over 30 websites. Their main offices are in Hammersmith, London and in Bristol. One of the magazines they publish is Radio Times which generates 60% of Immediate’s profit.

Their audience ranges from people who are middle aged and want to travel the world, to music fans of all ages, middle aged mum’s, grandparents who would read Good Food and to children who want to read CBeebies Weekly. The BBC has lots of multi-platform products such as TV channels, radio stations and shops.

IPC Media (International Publishing Corporation) was founded in 1968 in the UK. Their main headquarters is in London and they sell over 350 million copies each year. Their magazines consist of InStyle, NME, Horse & Hound, What’s on TV, Tv Times, TV & Satellite and many more. They have over 60 magazines published on the market. Their audience is everyone from the mass market of woman and men. IPC Media don’t have multi-platform products as they only produce and publish magazines.

Bauer is a large European based media company that were founded in 1875 and their headquarters are in Hamburg, Germany. They have more than 600 magazines, over 400 digital products and 50 radio and TV stations around the world. Bauer employee approximately 11,000 people in 17 different countries all over the world. They hold the majority of the market of media with brands and company’s such as 4Music, Closer, Empire, FHM, Kiss, Magic 105.4, Mojo, Q and many more. They have some many company’s and brands they also have hundreds of multi-platform products.

Altogether I have chosen to research these magazine publishers as they are the most largest publishers in the world and hold the majority of the media market.